About

Whether you’re an independent author or an author working with a publisher but interested in taking a more active role in your book marketing, The Busy Author’s Guides have something for you.

These business guides for authors, written by Jennifer Mattern, will help you become a more efficient marketer and be better prepared to handle the business side of being an author. In this series, you’ll learn how to sell more books, put some of your sales efforts on auto drive, use social media to build a fan base, build an effective author platform, and more.

About the Author

Jennifer Mattern is an author, business writer, and professional blogger. Before moving into a full-time career as a writer and publisher, she ran a PR firm where she was an early specialist in online PR and social media consulting. Through her firm she focused on helping creative and independent professionals including authors, musicians, and Web publishers.

Through her current company, 3 Beat Media (publishing books and e-books under the 3 Beat Books brand), she has extensive experience in building readerships, especially through online PR, social media, and Internet marketing. The Busy Author’s Guide e-book series is associated with her current website for writers — All Indie Writers — which combines former blogs published on topics such as indie publishing and book marketing.